The Project:

Developed and launched large-scale Pride art installations at seven Graduate Hotels properties across the U.S. and U.K. Acting as the liaison between creative and operational teams, I provided strategic guidance throughout the process—from translating sketches into large-scale installations to facilitating cross-functional collaboration across creative teams, contractors and hotel staff. The activation culminated in a rainbow-themed dinner for tastemakers and content creators, inspired by LGBTQIA+ artists, chefs and bartenders, generating over 128 pieces of user-generated content and significantly boosting brand awareness.